We’re working with a leading online marketplace, looking for an experienced Senior Marketing Analyst to take ownership of its shopping and performance marketing activity. This fully remote role offers the opportunity to deliver measurable impact by driving performance at scale across key acquisition channels.
The ideal candidate will bring proven expertise in Google and Bing Shopping campaign management, with a track record of building and optimising complex account structures. They will work in close partnership with data science teams, leveraging propensity modelling and segmentation to refine targeting strategies and deliver growth.
This role requires a strong analytical mindset, with the ability to design tests, interpret results, and make data-led recommendations. Beyond shopping, the Senior Marketing Analyst will extend successful strategies into wider performance channels, driving activation of high-value product segments and audiences.
This position offers an excellent opportunity for a commercially minded, technically skilled marketing professional to play a pivotal role in scaling growth for a market-leading online business.
What you'll be doing...
- Lead the management, optimisation, and innovation of Google and Bing Shopping campaigns.
- Partner with data science on segmentation and propensity modelling to inform strategy.
- Implement automation and process efficiencies, ideally using SQL and Python.
- Translate audience and product insights into actionable strategies across multiple performance channels.
- Conduct rigorous analysis, testing, and reporting to ensure continuous optimisation and measurable results.
What we're looking for...
- Extensive experience managing Google and Bing Shopping campaigns.
- Strong analytical skills with hands-on experience in performance testing and reporting.
- Proficiency in SQL, with knowledge of Python or other automation tools highly advantageous.
- Broader performance marketing expertise beyond shopping, with proven success in audience activation.
- Ability to work independently and collaboratively in a fast-paced, data-driven environment.
Please note due to high volumes of applications unfortunately we are not always able to respond to all unsuccessful applicants. However we wish everyone who applies the very best with their job search.
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