Are you passionate about email marketing, customer engagement and driving commercial results through CRM?
We're working with one of the North West's fastest-growing ecommerce retailers to recruit a Senior CRM Executive to join their expanding digital marketing team. This is an exciting opportunity to join a well-established online retail brand that's continuing to invest heavily in its marketing function and customer experience.
Reporting into the CRM Manager, you'll play a key role in delivering engaging, high-performing email campaigns and automated customer journeys that drive customer retention, repeat purchases and revenue growth.
This role would suit either an experienced CRM Executive or a Marketing Assistant/CRM Assistant ready to take the next step in their career within a fast-paced ecommerce environment.
The Role
Working closely with the wider Digital, Ecommerce and Creative teams, you'll help deliver the CRM strategy, ensuring campaigns are engaging, commercially focused and continually optimised through testing and analysis.
You'll be responsible for creating compelling email campaigns, supporting automated customer journeys and analysing campaign performance to identify opportunities for continual improvement.
This is an excellent opportunity for someone who enjoys combining creativity with data and wants to make a genuine impact within a growing ecommerce business.
Key Responsibilities
- Build and deploy engaging email marketing campaigns in line with the trading calendar.
- Create and maintain automated customer journeys and lifecycle campaigns.
- Brief creative assets to the design team to ensure campaigns are delivered on time.
- Write and optimise engaging email copy designed to maximise open rates, click-through rates, conversions and revenue.
- Work closely with the CRM Manager to deliver ongoing A/B testing and continuous optimisation.
- Monitor campaign performance and identify opportunities to improve customer engagement and commercial performance.
- Produce regular CRM performance reports, analysing weekly and year-on-year trends.
- Collaborate with Digital, Ecommerce and Creative teams to ensure campaigns support wider business objectives.
About You
We're looking for someone with a passion for CRM, digital marketing and ecommerce who enjoys working in a fast-moving environment.
You'll ideally have:
- Experience working with CRM or email marketing platforms.
- Previous experience within an ecommerce or online retail business.
- Strong copywriting skills with an eye for detail.
- Excellent analytical skills and confidence interpreting campaign data.
- A proactive, organised approach with the ability to manage multiple projects simultaneously.
- Strong communication and stakeholder management skills.
- The ability to thrive in a fast-paced, commercially driven environment.
- A degree (or equivalent qualification) would be advantageous.
- Around 1-2 years' experience within a CRM, Digital Marketing or Ecommerce role.
What's on Offer?
- 25 days' holiday plus bank holidays.
- Company pension.
- Staff discount.
- Free onsite parking.
- Regular company events.
- Excellent opportunities for career progression and development.
Why Apply?
This is a fantastic opportunity to join a highly successful ecommerce retailer that's experiencing significant growth. You'll become part of a supportive marketing team where you'll have the opportunity to develop your CRM expertise, influence customer engagement strategy and see the direct commercial impact of your work.
If you're looking for your next challenge within a growing digital business where you'll be encouraged to learn, develop and progress, we'd love to hear from you.
Please note due to high volumes of applications unfortunately we are not always able to respond to all unsuccessful applicants. However we wish everyone who applies the very best with their job search.
Take a look at all of our live jobs! Check out our latest opportunities in:
You can also read our latest blogs on industry news and advice!