On behalf of our client, a small but formidable digital marketing agency, we are seeking a talented and ambitious Performance Marketing Specialist with a strong focus on Meta Ads.
Our client is a sharp, creative agency that is making a significant impact in the fashion and ecommerce sectors. They specialise in campaigns that blend scroll-stopping creative with serious performance metrics. This is a fantastic opportunity to join their growing team and play a crucial role in their continued success.
They are looking for a specialist who can hit the ground running in a hands-on role, taking ownership of paid social campaigns for a portfolio of exciting fashion and ecommerce brands.
The Role
The successful candidate will be the driving force behind our client's paid social media advertising, with a primary focus on the Meta ecosystem (Facebook & Instagram). They will be responsible for the full campaign lifecycle, from initial strategy and audience research through to creative briefing, execution, and in-depth analysis.
Key responsibilities will include:
- Developing, implementing, and optimising paid social media campaigns across Meta platforms to meet and exceed client KPIs.
- Conducting thorough audience research and segmentation to identify and target high-value customers.
- Collaborating with our client's creative team to develop compelling ad copy and visually stunning assets that drive conversions.
- Managing campaign budgets and bidding strategies to maximise return on ad spend (ROAS).
- Monitoring and analysing campaign performance, providing regular, insightful reports to clients and internal stakeholders.
- A/B testing ad creatives, copy, and landing pages to continuously improve campaign performance.
- Staying ahead of the curve with the latest trends and updates in the world of Meta Ads and the broader digital marketing landscape.
The Ideal Candidate
Our client is seeking a proactive and data-driven marketer with a genuine passion for the fashion and ecommerce industries. The ideal candidate will be highly organised, detail-oriented, and possess a proven track record of delivering exceptional results.
Essential skills and experience:
- Proven experience in a performance marketing role, with a strong focus on managing Meta (Facebook & Instagram) ad campaigns.
- A deep understanding of the fashion and ecommerce landscape.
- Hands-on experience with Meta Ads Manager and a strong grasp of custom audiences, lookalike audiences, and full-funnel campaign structures.
- Proficiency in using analytics tools such as Google Analytics to track and report on campaign performance.
- Strong analytical skills with the ability to translate data into actionable insights and recommendations.
- Excellent communication and interpersonal skills, with the ability to build strong relationships with clients and team members.
- A creative mindset with a keen eye for what makes a successful ad in the fashion space.
What Our Client Offers
In return for your expertise and commitment, our client provides:
- A competitive salary of £35,000–£40,000, dependent on experience.
- A hybrid working model, offering flexibility with a minimum of 2-3 days in their collaborative office space.
- The opportunity to work with exciting and ambitious fashion and ecommerce brands.
- A key role in a small, close-knit team where contributions are highly valued and have a direct impact on the agency's success.
- A supportive and creative work environment that encourages professional growth and development.
If you are ready to take the next step in your career and join a forward-thinking agency where you can truly make your mark, we encourage you to apply.
To apply for this exciting opportunity, please submit your CV and a cover letter detailing your suitability for the role through our agency.
