Account manager recruitment
Finding the right type of Account Manager candidate is essential as ultimately they may be the face of your business to clients and suppliers. Reliable, independent and commercially focussed account managers are not in huge supply so it is important that you contract with an agency who understands where to place available account managers. Our experience within the industry and success with the candidates who we have placed within account management jobs speaks for itself.
Has the skills shortage in the North West affected your search for Account Managers?
One of the main challenges which we have in the region is the digital marketing skills shortage. This is particularly applicable to the account management candidate pool as many who began their career as an account manager has specialised in a single discipline and moved away from being what is known as an "all round account manager." Looking specifically at account managers within direct response advertising agencies, a large portion of candidates now focus their time on search marketing for example. This isn't ideal when marketing campaigns have multi faceted digital channels and a broad knowledge of each channel is essential.
We have found that account managers have a particularly high loyalty to their employers which is great for business growth and stability. This means that the time and investment which business owners put into their candidates is ultimately a long term investment for their business. When attempting to attract candidates to the roles on offer, we would advise on highlighting the training and development plans. This way, account managers can be confident that they will develop accordingly in their account management role.
Generally the breakdown of an account manager is:
- Account Assistant or Junior Account Manager normally is an entry level position where they should ideally work very closely with an Account Manager who you see has the greatest potential. That way you'll develop future account managers with great experience.
- Account Managers tend to have around 1 or 2 years experience in their particular field. They will have built solid relationships with suppliers, clients and internal stakeholders and be able to maintain them. They will begin to manage junior staff members if capable.
- Senior Account Managers will work on some of the businesses key accounts and lead a team of account managers who will learn from the practices on those accounts. They will normally have 3 or 4 years experience if within an advertising agency
- Account Directors will have over 4 years experience and be entering the senior management realms. They will have experience of a range of client types, verticals and a changing industry which means they are best placed to advise clients and contribute to internal strategy.
Talk to us about the roles which you are recruiting for and the structure of the business and departments to help us find the best candidates for you.
Call us now - 0161 833 1044
To have a look at the jobs we are currently recruiting for please click here.