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PPC Manager

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Want to be part of something new and innovative within the travel industry? One of the country’s largest travel ownership groups is on the lookout for an experienced PPC Manager to manage and optimise the company’s core PPC accounts.

Category

Travel

Reference

esp080518b

Salary

Up to £35,000

Date Added

08.05.18

Level

Manager

Location

Manchester


Want to be part of something new and innovative within the travel industry? One of the country’s largest travel ownership groups is on the lookout for an experienced PPC Manager to manage and optimise the company’s core PPC accounts.

 Located in brand new offices well served by public transport, the role of PPC Manager is a new position which has been created to focus solely on all things PPC. The PPC Manager will work closely with the Search Lead to devise and implement a PPC strategy in line with the company’s business objectives. The successful candidate will be a data-driven individual, who will use their excellent numerical skills to deliver regular reports and identify new opportunities.

 The Key Responsibilities of the PPC Manager:

  • Improve the customer journey and conversion rate for PPC in collaboration with Product Owners
  • Create and implement a rigorous testing strategy which can be used to highlight any key issues
  • Continuously look for ways to automate, optimise and improve efficiency across the accounts
  • Deliver regular reports which clearly demonstrate improvements for future strategies
  • Analyse and interpret data to identify key opportunities
  • On a regular basis, carry out a competitor analyse and act accordingly

 The Ideal candidate:

  • Previous experience of managing PPC accounts, bid management, campaign creation and performance analysis is essential
  • Experience of managing multiple accounts and scaling internationally is desirable
  • Data-driven with a keen eye for detail
  • Capable of executing advanced PPC techniques to grow and nurture the channel at scale
  • Certification in Google Adwords is essential
  • Ability to use Bing and Google Analytics (Google Analytics IQ is desired but not essential)
  • Bid management tools such as DBM, Kenshoo, etc, are desirable but not essential

 This is an amazing opportunity to progress into a position which offers complete channel ownership with a growing company! Apply online or contact our award winning recruitment team on 0161 833 1044 or email info@thecandidate.co.uk for more information.

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