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Performance Marketing Executive

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Exciting opportunity to join a rapidly expanding digital team in a global, market-leading business to support activity across their acquisition channels. This Performance Marketing Executive role offers great benefits including flexible hours and hybrid working!

Category

Education

Reference

ehw130422h

Salary

Up to £25,000

GBP 25000
Full-Time

Date Added

2022-04-13

2024-12-20

Level

Executive

Location

Greater Manchester (Flexible Working)

Manchester M1 2AQ Piccadilly

The Candidate Ltd


Performance Marketing Executive – Education – up to £25K – Greater Manchester – Flexible working

 

Reporting into the Digital Acquisition Lead, this role will support activity across acquisition channels such as paid social and affiliates. You’ll help to increase brand awareness, co-ordinate affiliate marketing campaigns and optimise paid social campaigns.

Performance Marketing Executive Responsibilities

  • Transition existing paid social accounts from agency to in-house
  • Work alongside the Marketing team to reach the right audience at the right time
  • Undertake required analysis and A/B testing to identify relevant creative to optimise campaigns
  • End to end management of paid social & affiliate campaigns: budget, testing, and optimisation of ads
  • Analyse results and identify patterns on a daily/weekly basis
  • Analyse, strategize and maximise the spending impact on assisted channels
  • Liaise with media owners (e.g., Facebook and Twitter) to troubleshoot issues
  • Demonstrate a complete understanding of their audience to find the best communication approach
  • Grow KPIs across full-funnel activity on paid social and affiliates from awareness through to conversion
  • Keep up to date with new social media platforms and digital trends
  • Provide regular reports on performance metrics and market related insights

Performance Marketing Executive Requirements

  • 2+ years’ experience running campaigns through Facebook, Instagram, Twitter, LinkedIn, Pinterest
  • Experience with AWIN
  • Strong commercial awareness, with a focus on ROI
  • Excellent budget management skills
  • A strong focus on achieving KPIs with significant experience working with multiple reporting sources
  • Knowledge of CRO and A/B testing
  • Strong analytical skills
  • Creative with strong copywriting skills
  • Ability to communicate effectively with broader teams. Google Analytics and Data Studio experience is desirable.

Is this your ideal role? What’s stopping you from applying? For more information give us a call on 0161 833 1044 or send an email to [email protected]

Please note due to high volumes of applications unfortunately we are not always able to respond to all unsuccessful applicants. However we wish everyone who applies the very best with their job search.

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