Marketing Executive

This Job has now been fulfilled.

Marketing Executive - Knutsford (Hybrid Working) - £30,000 - B2B Tech Services 

As the Marketing Executive, you'll develop integrated marketing campaigns to promote solutions and generate high quality marketing leads. You’ll also support our customer engagement activities to drive additional revenue and capture insight.

Marketing Executive responsibilities

• Designing, planning, and executing integrated, multi-channel marketing campaigns to generate high quality marketing leads
• Collaborative marketing with go to market partners.
• Tech stack management – including Salesforce CRM and Campaign Monitor
• Data management
• Create awareness of the brand and ensure it is perceived as the leading solution in its target markets
• Support customer engagement activities, for example organising customer lunches and creating communications.
• Work closely with external creative resources to create marketing materials such as brochures, videos, blogs, and adverts as part of the marketing campaign mix
• Organise participation in events such as roundtables, exhibitions, conferences, and webinars
• Conduct market research, for example using customer questionnaires to develop an in-depth understanding of customer and broader market needs and trends
• Evaluate and review marketing campaigns to make sure the optimal blend of channels are being used and the campaigns deliver against agreed targets
• Track marketing performance and return on investment and prepare monthly reports for management
• Monitor and report on competitor activity

Marketing Executive requirements

• Several years’ track record in creating, planning, and managing marketing campaigns and events.
• B2B marketing
• Marketing software/technology products is desirable but not essential
• Proficient in the use of email automation tools e.g., Campaign Monitor
• Use of CRM/marketing automation platforms e.g., Salesforce
• Sourcing and managing data
• Ability to multi-task and manage multi-channel, marketing campaigns
• An analytical approach to evaluating marketing campaigns
• Data management and deriving insight
• MS Office, especially Excel (ideally Advanced)
• B2B target list building using external data sources
• Commercial awareness and marketing acumen
• Ability to think strategically and tactically
• Teamwork and the ability to foster good working relationships across an organisation

What the company are offering:

• A 10% bonus, based on company and personal performance
• Non-contributory healthcare cover
• A company pension
• 25 days per year holiday
• Hybrid working (2 to 3 days based in the office)

Is this your ideal role? What’s stopping you from applying? For more information give us a call on 0161 833 1044 or send an email to [email protected]

Please note due to high volumes of applications unfortunately we are not always able to respond to all unsuccessful applicants. However we wish everyone who applies the very best with their job search. 

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