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Head of Digital Marketing and Ecommerce

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Join a successful business in Liverpool as their Head of Digital Marketing and Ecommerce.

Category

Retail

Reference

rja260820a

Salary

£Competitive

GBP Competitive
Full-Time

Date Added

2020-08-26

2022-06-10

Level

Head of...

Location

Liverpool

Manchester M1 2AQ Piccadilly

The Candidate Ltd


Head of Digital Marketing and Ecommerce - Liverpool - Retail - £Competitive

We are delighted to be representing a family run business that have been trading for nearly a decade. Based in Liverpool, they specialise in retail products that are offered at a competitive price. The business has witnessed significant growth over the past 12 months and is ready to reinvest and embark on a new and exciting phase of development.

The Head of Marketing will assume full end-to-end ownership of this successful business’s eCommerce function, including Sales, Marketing & Customer Service departments. The successful candidate will assume full commercial responsibility across multiple niche sub-brands.

The ideal candidate will be a proven leader and influencer, with strong all-round marketing and eCommerce experience and a desire to be hands on and lead by example, with the tenacity to drive the business into the next chapter of significant growth.

Direct Accountabilities

  • Sales & P&L accountability
  • Strategy definition and implementation
  • Marketing (PPC, SEO, Social, Email)
  • eCommerce – Trading, Merchandising,
  • Brand, Content and Campaign Planning
  • Website Development
  • Customer Experience
  • All commercial & partner relationships

Roles and Responsibilities

  • Define & implement a sales strategy to exceed ambitious growth targets
  • Robust digital marketing strategy to support sales expectation
  • Increase participation of turnover from website sales
  • Maintain cost base through close P&L management
  • Drive value though commercial relationships
  • Managing, structuring, and recruiting a team

Skills and Attributes

  • Proven Senior management level experience
  • In depth knowledge of Digital marketing
  • Extensive knowledge and experience of sales and forecasting
  • Strong technical awareness
  • Strong knowledge of the ecommerce ecosystem and strong network of contacts.
  • Able to coach junior members of staff

 

This business has ambitious plans and require this appointment as soon as possible so do not hesitate and apply now. Alternatively for more information contact [email protected] or call 0161 833 1044.

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