Welcome to The Candidate's website. We focus on roles such as Media Planner & Buyer which is ultimately a specialist role within the online sector. You should use a recruitment agency who knows this area well in order to find the right role. Having worked with the majority of leading advertising agencies in the area, we know the profile of person who each of our clients and employers are seeking and by speaking to you we'll know if we can put you forward for that role.

The role of Planner and Buyer may be combined due to the size of the agency but in some cases they are separate roles. Ultimately, whatever the case they skilfully apply client's budget across a range of available media formats to push for the best response in differing campaigns. Planning a schedule across the range of channels requires a mathematical and analytical skill and often develops good planner and buyers into spreadsheet wizards! To successfully plan a schedule you will either test the response through an initial test budget or look at historic results to determine the level of spend moving forward.

The different types of media that exist range from online activities including internet and mobile through to TV, Press and Outdoor etc. Different Media Planner and Buyers will specialise in different channels and usually online is split from the off line planning and buying world.

The salaries range significantly from around £17k for entry level candidates through to £45k/£50k for senior planner and buyers. This can increase to up to £80k for top planners and buyers. The way to develop your career within this industry is to keep abreast of the latest opportunities and trial new channels to push client's products. Instigating relationships and using these to leverage the best deals through good negotiation is also vital. The bigger the budget and brand you work with, the higher up the career ladder you'll climb.

Media Planner and Buyers have tended to specialise in certain areas over time should the organisation demand it. For example search activity has begun to dominate online schedules and some agency employees within this area have begun to specialise within it. However career prospects are promising as the skills shortage in the area within digital has highlighted and with the advent of more digital channels to trial, the role is expanding and creating significant career opportunities.


PR and Outreach Manager

Salary: Up to £30,000

Location: Manchester

Type: Permanent

Our client is a full-service digital marketing agency, who is looking for an ambitious and enthusiastic professional to lead their busy PR function! Enjoy flexible working hours and 30 days annual holiday as the PR and Outreach Manager. 

The ideal candidate is someone with previous experience leading a PR department for an agency. The successful c…

Read more..


Media Analyst

Salary: Up to £35,000

Location: Manchester City Centre

Type: Permanent

Join this revolutionary retailer as they continue their growth in the fashion industry!

Our client is searching for a Media Analyst to join their passionate team in Manchester. The successful business strives to provide their customers with quality and value for money that makes them feel fantastic! The successful individual will be responsible f…

Read more..


Display Account Director

Salary: Competitive

Location: Manchester City Centre

Type: Permanent

Would you like to become a director for a global media powerhouse based in Manchester City Centre? Our client is looking for an expert in display and programmatic marketing!

This is an outstanding opportunity for an individual to grow a well-established department. Our client has a great impact on the media market and is always ahead of their comp…

Read more..


Broadcast Manager

Salary: Up to £30,000

Location: South Manchester

Type: Permanent

If you’re an experienced Broadcast Manager, then we have a top career opportunity for you! Become Broadcast Manager for one of the biggest and award-winning media agencies in the UK and manage a portfolio of high profile clients!

Our client is renowned for working with the biggest brands across a variety of industries through clever storytelling a…

Read more..


Digital Marketing Recruitment Guide Digital Agency Showcase


It didn’t take long to build rapport with Laura, as her excellent communication skills shone through from the start. She placed me in my most recent position and was very thorough in liaising between myself and my prospective employer at the time - an often understated skill. Moving to a new city for the position at short notice was not going to be easy, but Laura made sure I was as informed and prepped as possible when going through the interview stages and seemed to always have my best interests at heart. One of the most personable recruiters I have worked with, and I will certainly be calling her first when I am considering changing position again!

Michael, CRM Manager