CRM jobs (Customer Relationship Management jobs) exist within businesses that collect and segment data acquired from customers and suppliers for marketing purposes. In the marketing mix, CRM complements acquisition budgets, adding more value to the spend that generated the customers in the first instance. eCRM Jobs, (Electronic Customer Relationship Jobs) are more popular in the Digital Marketing sector with sophisticated cookie-based tracking techniques allowing for advanced customer targeting.

Traditionally CRM techniques would have been popular in the home catalogue world, where customers were targeted with mailers in the post based on their buying behaviour. More recently with the advent of digital marketing, email databases have eclipsed this and are used for communicating specific creatives with a range of messages including new products, seasonal offers or loyalty discounts.

Successful CRM candidates will have an analytical mind, have the ability to identify trends and provide marketing solutions with the customer journey in mind. Being customer centric with everything that CRM candidates do is particularly important for career development. By understanding customer behaviour, different offers and messages can be communicated to different segments and response rates analysed for future activities.

Development from a CRM Executive to a CRM Manager will require an in depth understanding of successful CRM techniques along with other key attributes of the role including:

  • Strong understanding of customer journeys and creating a strategy using Roadmaps. Have the ability to challenge your data!
  • Immersing yourself in the relevant databases or have a strong relationship with database teams
  • Have the ability to create segments, understand and influence customer journeys and maximise leads from channels
  • Liaise with and have the ability to develop strong relationships with key senior stakeholders
  • Manage and develop staff to create a strong and successful team that generates results

For tips on how to create the perfect CRM CV, click here. Otherwise have a look at the jobs below or feel free to call us on 0161 833 1044 to discuss your CRM career.

23.03.17

SEO Account Manager

Salary: Up to £32,000

Location: Manchester

Type: Permanent

Have you got a passion for digital content marketing? Are you a confident team leader looking for the next step in their career?

Based in the heart of Manchester our client is looking for an articulate and confident individual to take on the role of the SEO Account Manager. The role involves ensuring that the high quality of work is maintained on …

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22.03.17

Head of Earned Media

Salary: Up to £70,000

Location: Merseyside

Type: Permanent

Do you have the power to grow brands? Our client is an award winning digital agency experiencing constant growth with offices across the UK.

This fast-moving agency are searching for a Head of Earned Media to join their talented team in Merseyside. The agency has an extremely impressive client list with continuous success stories in which they ai…

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20.03.17

Head of CRM

Salary: £60,000 + Bonus

Location: Manchester

Type: Permanent

Fanatical about fashion and crazy about CRM? Become the Head of CRM for a major, international, award-winning retailer in Manchester and receive excellent benefits including an annual bonus and discounts on the latest fashion!

Our client is one of the fastest growing fashion empires to ever grace British soil and as they continue to grow and deve…

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09.03.17

Marketing and CRM Analyst

Salary: £25,000

Location: Cheshire

Type: Permanent

Do you have a strong marketing background and enjoy working in a fast paced environment? Become a Marketing and CRM Analyst for a rapidly growing online retailer and execute developmental strategies to maintain the success of all acquisition channels within the company!

The ideal candidate will be someone who is looking to expand their commercial …

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07.03.17

Head of Acquisition and Retention

Salary: Up to £65,000

Location: Manchester

Type: Permanent

Be a key leader for a large UK beauty retailer as Head of Acquisition and Retention!

Our client is a beauty giant that offer affordable luxury beauty both on and offline. They have experienced unprecedented growth in an arguably saturated market and require a Head of Acquisition and Retention to create and execute acquisition and retention strate…

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27.02.17

CRM and Email Marketing Executive

Salary: Up to £30,000

Location: Greater Manchester

Type: Permanent

Are you ready to excel in your CRM and Email Marketing career? Enjoy flexible working hours and excellent office perks as CRM and Email Marketing Executive for a multi-award winning retailer!

Our client is a well-established retailer who is growing rapidly within their online eCommerce function and is, therefore, looking for an experienced CRM an…

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27.02.17

Senior Digital Marketing Executive

Salary: Up to £28,000

Location: Manchester

Type: Permanent

Are you a paid search wizard with a great interest in nutrition? We’ve got your dream job right here! Become Senior Digital Marketing Executive for one of the largest sports nutrition brands in the UK and get a wide range of responsibilities in a vital role!

The Senior Digital Marketing Executive will be working closely with the Marketing Directo…

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25.01.17

CRM Executive

Salary: Up to £28,000

Location: Alderley Edge

Type: Permanent

Work hard and it will pay off in this role as you’ll be off on an annual staff trip to Italy! Work for a huge property developer as their CRM Executive in their luxury Alderley Edge offices!

The CRM Executive reporting to the Head of CRM will be data-focused, working for a brand that sells investment property to high-net-worth individuals around t…

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Digital Marketing Recruitment Guide Digital Agency Showcase

TESTIMONIALS

It didn’t take long to build rapport with Laura, as her excellent communication skills shone through from the start. She placed me in my most recent position and was very thorough in liaising between myself and my prospective employer at the time - an often understated skill. Moving to a new city for the position at short notice was not going to be easy, but Laura made sure I was as informed and prepped as possible when going through the interview stages and seemed to always have my best interests at heart. One of the most personable recruiters I have worked with, and I will certainly be calling her first when I am considering changing position again!


Michael, CRM Manager

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