SURVEY REVEALS 92% OF EMPLOYEES
WILLING TO RELOCATE IF OFFERED RELOCATION PACKAGE
New research reveals that companies looking to recruit the
highest calibre candidates need to offer competitive relocation
packages in order to attract the best talent.
The findings revealed that 92% of employees would be happy to
relocate from their hometown if they were offered a relocation
package, however only 17% have ever been offered a relocation deal
when searching for a job out of their catchment area.
Digital marketing recruitment specialists, The Candidate,
undertook the research to discover how significantly widening
talent search areas has become a necessity, in order to overcome
the digital skills crisis many companies are facing.
The research showed that
the rapid growth of the digital sector in the UK, means that talent
is not always available and in close proximity to job vacancies and
relocation packages will attract suitable candidates.
The results also revealed
that 60 minutes was the maximum time most employees would be happy
to commute, with 49% confirming that this was the tipping point.
Only 9% of people surveyed said they would spend an hour and a half
or more traveling to their place of work.
"The digital skills gap is a huge concern for many companies,
with many struggling to recruit suitable candidates and from our
research, relocation packages seem to be the key pull factor when
it comes to attracting a fresh wave of talent into companies," says
The Candidate's managing partner, Brian Matthews.
"The fact that people are only prepared to commute to work for
an hour, further shows the importance for employers to start
searching a wider area in order to find the best candidate for the
The survey results showed that 91% of people are not afraid of
moving to a new area, meaning it is an ideal time for employers to
begin deploying ways of attracting the best talent to their
"There are many jobs available in the digital sector in digital
hubs around the country but it is the responsibility of the
employer to make the move as attractive as possible in order to
bring the best talent to their territory and to begin tackling the
skills shortage," added Brian.