What North-South Divide?


The research that we recently commissioned to discover the main reason for the digital skills shortage in the North West and to discover how significantly widening talent search areas has become a necessity, revealed that the North of England is in fact on par with the South, despite the common beliefs about a large North-South divide.

54% of employees surveyed in the report said they would choose to move to a city in the North if they were given a choice, with less people (45%) saying they would be willing to relocate to London.

The North has been growing in popularity as a place to relocate for a new job, and although London has many employment opportunities to offer, the volume of people moving North to Manchester has grown massively in recent years. Ten years ago there were 78,301 people of this age group living in the city; this has now increased dramatically to 123,600.

In part, this can be credited to the move of the BBC to MediaCity in Salford Quays in 2013, where 2,300 BBC staff members were relocated. This development has brought excitement and growth to this area, which has experienced expansion in production, technology development, training, and digital media skills.

The North, and specifically Manchester, has the talent and creativity, as well as the supply chain and infrastructure, to encourage further expansion, and with fantastic transport links to the other major cities in the country, the city has all the right qualities to continue to develop and grow.  Manchester, when it comes to the digital industry, has exceeded all other European cities in investing in its digital and creative sector, with a huge £3.5 billion being spent on building an exciting creative hub in the North West of England.


Read the full report here:  /latest-blogs/posts/2014/june/5th-june-2014/relocation-research-identifying-the-barriers-that-attribute-to-the-digital-skills-shortage/


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It didn’t take long to build rapport with Laura, as her excellent communication skills shone through from the start. She placed me in my most recent position and was very thorough in liaising between myself and my prospective employer at the time - an often understated skill. Moving to a new city for the position at short notice was not going to be easy, but Laura made sure I was as informed and prepped as possible when going through the interview stages and seemed to always have my best interests at heart. One of the most personable recruiters I have worked with, and I will certainly be calling her first when I am considering changing position again!

Michael, CRM Manager, July 2017