5 ways to help with your staff retention and to ensure an employee feels like they are developing

Given that today's digital marketing sector is very much candidate and employee driven, it goes without saying that that your most important focus should be your staff. By focusing on these key areas this should help you nurture the talent that you have. They are both areas that clients and candidates should be focussing on in order to develop staff and increase retention:

  1. PDP - to assist with a steady level of development, digital employees should have a Personal Development Plan, this will identify their strengths and shortfalls in their skill-set and ultimately gave you the direction you both need.
  2. Training - regular training sessions based around the role and `sharpening the sword' for your staff. It is so easy to put training on the back burner, but a little time devoted can pay huge dividends
  3. Know your competition - the reason that people tend to leave is that they feel that the grass is greener. Identify what sets you apart and shout develop that.  
  4. Identify their ideal role - as with the majority of people they will want to progress - show them steps that they have to take and deliver 
  5. Celebrate the wins - it is important that a team ethos is developed. This will come about if you celebrate any wins

As a digital marketing recruitment agency based in Manchester we are keen to support our clients and candidates alike.

For more consultative advice please don't hesitate to contact Brian, Colin or Maz on info@wehavethecandidate.co.uk. We do digital marketing recruitment in Manchester, the North West and beyond.

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It didn’t take long to build rapport with Laura, as her excellent communication skills shone through from the start. She placed me in my most recent position and was very thorough in liaising between myself and my prospective employer at the time - an often understated skill. Moving to a new city for the position at short notice was not going to be easy, but Laura made sure I was as informed and prepped as possible when going through the interview stages and seemed to always have my best interests at heart. One of the most personable recruiters I have worked with, and I will certainly be calling her first when I am considering changing position again!

Michael, CRM Manager, July 2017