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17 July 2017

PPC Manager

  • Reference: emc170717c
  • Location: Manchester
  • Salary: Up to £40,000
  • Type: Permanent
  • Sector: Retail
  • Consultant email: info@thecandidate.co.uk
  • Consultant telephone: +44 161 833 1044

Get ready to kick-start your digital career as PPC Manager for a giant retailer! This company is looking for an individual who wants to expand their knowledge and learn from all disciplines to improve their skillset and grow their career.

Our client is a nationwide B2C fashion brand and they are looking for a PPC Manager to join their dynamic and fast paced team. This is a fantastic opportunity to step up in your marketing career and work across a range of brands. It will also allow the right candidate to have interaction with other digital channels internally allowing for a degree of increase in the scope of activities. They will never get bored as every day is different because of the scale of new ventures and investment.

The role requires a strong all round digital marketer with a solid background in Paid Search, who has experience of budget and growth planning to achieve targets. Combined with the ability to work across multiple accounts and teams to achieve results.

Key responsibilities of the PPC Manager:

  • Work with the Head of Multi-Channel to plan and deliver the strategy for the driving traffic and sales growth across the digital channel mix by device type to achieve growth and cost targets.
  • To stand over the accuracy and high attention to detail of reporting
  • Work with following channels - PPC and product listing ads
  • Responsibility for planning and delivering the agreed traffic and sales at the budget CPA.
  • Tracking conversion rates and suggesting/implementing improvements to the websites
  • Working with offline marketing and merchandising team to ensure brand campaigns are fully supported across the various channels.
  • Awareness of emerging industry trends and best practices, implementing these advancements where appropriate.
  • Manage a team of PPC Execs and ensure the team are working collaboratively
  • Support the smaller fascia's in the business and help maintain a 'best practice' way of working across the group.

Required Skills and Attributes:

  • Experience in a digital role is essential (preferably in Fashion)
  • Must come from a PPC Background and full training will be provided on other channels
  • Strong Paid Search background preferably in retail with experience of all the digital channel mix, including; PPC and Paid Social
  • Ability to conduct detailed website analysis using a variety of analytics tools including Google Analytics, Adobe, etc.
  • Use analytics software to produce reports on campaigns for senior management team against KPIs
  • Experience of analysing data and reports to ensure all channels are working efficiently and to targets
  • Proven leadership skills and ability to meet deadlines in a busy environment whilst motivating a team with a wide variety of skill sets
  • Excellent organisational skills
  • Comfortable working as part of a collaborative team

Join a company who wants to invest in your future career! Get in touch now to hear more about this role on 0161 833 1045 or apply online!

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TESTIMONIALS

It didn’t take long to build rapport with Laura, as her excellent communication skills shone through from the start. She placed me in my most recent position and was very thorough in liaising between myself and my prospective employer at the time - an often understated skill. Moving to a new city for the position at short notice was not going to be easy, but Laura made sure I was as informed and prepped as possible when going through the interview stages and seemed to always have my best interests at heart. One of the most personable recruiters I have worked with, and I will certainly be calling her first when I am considering changing position again!


Michael, CRM Manager, July 2017

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