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31 July 2017

Marketing Director

  • Reference: elw310717a
  • Location: Cheshire
  • Salary: Up to £100,000
  • Type: Permanent
  • Sector: Professional Services
  • Consultant email: info@thecandidate.co.uk
  • Consultant telephone: +44 161 833 1044

#TheCandidateExec

Are you an experienced Marketing Director with a strong digital knowledge? Become a vital part of an exciting and forward thinking business’ journey to further growth! Enjoy excellent benefits and get the opportunity to join the Board of Directors and become a shareholder in the company! This is an outstanding opportunity, so keep reading…

Our client has established an unparalleled reputation and provide market leading and forward thinking professional services to thousands of clients across the UK. Due to their rapid growth, they are ready to make vast future investments to enhance sales and operational activity, as they are planning to triple in size within the next few years! The successful candidate will join an excellent company culture, where they are proud of their strong CSR initiatives. They are now looking for a talented Marketing Director with a strong commercial acumen who can build B2B inbound lead generation campaigns and make a strong influence on the company’s marketing processes to enhance the future growth.

The Marketing Director will share the responsibility in achieving sales targets, so strong digital knowledge is essential to manage and increase inbound enquiries through efficient SEO, PPC and Social Media strategies. The successful candidate will manage our client’s talented and strong performing marketing teams and be a leader for delivering successful marketing - and lead generation strategies. 

Main responsibilities of the Marketing Director

  • Work closely with the Sales Director and other Senior Management teams to establish business and marketing KPIs
  • Develop efficient market leading CRM strategies, Marketing Automation and drive inbound enquiries through SEO, PPC and Social Media strategies
  • Keep up to date on the newest digital marketing trends and developments to identify new opportunities that will enhance performance
  • Lead the execution of effective digital marketing – and lead generation strategies
  • Convert the traditional outbound marketing sales processes to inbound digital enquiries to achieve the overall sales target
  • Be a vital part of delivering the overall business goals

Required skills and experience of the Marketing Director

  • The Marketing Director must have previous hands-on experience in managing lead generation strategies and improve marketing processes to enhance sales growth
  • Previous experience in a Senior Strategic Marketing role and educated to degree level
  • Be a strong leader and have previous experience in developing a talented and high-performance marketing team
  • Proven track record of leading sustainable strategies to achieve successful marketing and sales results through implemented digital marketing strategies and traditional lead generation
  • Strong commercial awareness to identify new market trends and build a strong knowledge of the competitive landscape
  • Excellent analytical and financial skills
  • Excellent communication skills and ability to build up a strong network within the industry

This is a very exciting opportunity for a role that is highly sought after! If you'd like to know more about the role then get in touch with award-winning Laura Walters from our Search & Selection Recruitment team on lauraw@thecandidate.co.uk or 0161 833 1044 or apply now online.

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TESTIMONIALS

It didn’t take long to build rapport with Laura, as her excellent communication skills shone through from the start. She placed me in my most recent position and was very thorough in liaising between myself and my prospective employer at the time - an often understated skill. Moving to a new city for the position at short notice was not going to be easy, but Laura made sure I was as informed and prepped as possible when going through the interview stages and seemed to always have my best interests at heart. One of the most personable recruiters I have worked with, and I will certainly be calling her first when I am considering changing position again!


Michael, CRM Manager, July 2017

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