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20 September 2017

Head of Digital Marketing

  • Reference: elw200917a
  • Location: Manchester
  • Salary: Competitive
  • Type: Permanent
  • Sector: Fashion eCommerce
  • Consultant email:
  • Consultant telephone: +44 161 833 1044


Get to the heart of your customers delivering digital internationally!

This booming fashion eCommerce business requires a Head of Digital Marketing to oversee their entire digital marketing strategy. They have experienced unpreceded growth in the last two years and are now looking for a new Head of Digital Marketing who has the drive and passion to take them to the next level of business growth.

The candidate for this role will take the reins of the digital marketing function and will measure success through the acquisition of quality traffic, cementing their brand, increasing customer loyalty and overall company revenue.

The right person for the role will be obsessed with getting to the heart of their customers and what they want and need through the analysis of their online behaviours across all relevant channels and building and maintaining a loyal customer base. They will thrive in a fast-paced energetic environment where no two days are ever the same. They will ooze enthusiasm, enjoy what they do and not be afraid to let that show! They will report to the Managing Director and will have an opportunity to travel internationally for business to further understand their business and customers.

Roles and Responsibilities of the Head of Digital Marketing

  • Manage the digital marketing function, drive traffic and the conversion through PPC, SEO, Affiliates, Display and Paid Social
  • Ensure the global business targets for Return on Investment are met
  • Provide insight and recommendations to the business on the best ways to attract the acquisition of customer acquisition
  • Create and implement strategies for growth across current and new markets and make sure that all digital channels would in unison to achieve growth and achieve business acquisition targets
  • Oversee the reporting of the individual digital teams, making sure that all recommendations and actions are taken care of
  • Ensure all budgets are adhered to and gain the best return on investment
  • Manage a strong digital team and drive to deliver the very best for the business
  • Anything else that may be relevant to business need

Skills and Attributes

  • A positive, enthusiastic demeanour with a genuine passion for digital
  • Thrive in a fast-paced, digital environment where things can and will change at a moment’s notice
  • Experience leading a team in a similar role can hit the ground running but can also take on board the companies own values
  • Self-motivated, with gravitas and able to engage and communicate with all types of people on all levels
  • A flexible working approach, and able to travel when required

If you are ready to take this role by the gills then do not hesitate and apply today! Alternatively, if you wish to discuss this role then you can contact one of our senior management on 0161 833 1044 or email

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It didn’t take long to build rapport with Laura, as her excellent communication skills shone through from the start. She placed me in my most recent position and was very thorough in liaising between myself and my prospective employer at the time - an often understated skill. Moving to a new city for the position at short notice was not going to be easy, but Laura made sure I was as informed and prepped as possible when going through the interview stages and seemed to always have my best interests at heart. One of the most personable recruiters I have worked with, and I will certainly be calling her first when I am considering changing position again!

Michael, CRM Manager, July 2017